It all begins with an idea. Understanding yourself, getting very real to what lifestyle choices you make. And the raw nature of fashion in your day to day life. Make everyday look like an iconic scene. You are the idol. You are your idol. The way you express yourself can make all the difference. To be iconic you must grow and growing your closet capsule pieces is a great way to add fresh and cool to casual everyday.

If you don’t feel like your iconic-self in your own clothing, that’s a good sign you still have more room for capsule clothing. Shift the energy from a basic story line to an iconic energy. All dependent on your personal lifestyle.

Be confident, don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your closet can evolve with it. The goal is to make your outfit feel right, right now and for a lifetime.